Companies around the world are increasingly experimenting with ways to inject product content into people’s dreams, to the point where nearly 40 scientists have written an open letter calling for augmented government oversight. Dr. Sara Mednick, Professor of Cognitive Sciences from UC Irvine, joined KUSI’s Jason Austell to discuss the work of these companies. 

For the full story, please visit https://www.kusi.com/scientists-warn-of-a-new-type-of-advertising-where-companies-try-to-manipulate-dreams/

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