Can parents overinvest in their kids?
Can parents overinvest in their kids?
- January 26, 2026
- Nina Bandelj, sociology, shares her research on CBS News Los Angeles
-----
Nina Bandelj, Chancellor’s Professor of sociology at the University of California, Irvine, joins CBS LA to share tips from her new book, "Overinvested: The Emotional Economy of Modern Parenting." … “This is really what I’m trying to understand: how did we get to this point where parenting is so exhausting? It’s a job – and how did we turn children into investment projects?” says Bandelj.
Watch: https://www.cbsnews.com/losangeles/video/can-parents-overinvest-in-their-kids/
-----
Would you like to get more involved with the social sciences? Email us at communications@socsci.uci.edu to connect.
Related News Items
- Careet RightNina Bandelj: How moms can fight the emotional burnout fueled by modern parenting
- Careet RightA $2G kids party. $8G for youth sports. Long Island parents sacrifice finances to give kids the 'best life'
- Careet RightWhy parenting now feels like an investment strategy
- Careet RightMillennial dads lapping their fathers on diaper duty and doctor visits
- Careet RightAre we overinvested in parenthood? A conversation with UC Irvine sociologist Nina Bandelj