From the OC Register:
Some pay full-time staff, while others look to consultants to market the city's vision to prospective companies and retailers. Many work with their chambers of commerce. Still others develop task forces to help prospective businesses get through red tape. When commercial properties fill up, demand drives up rents; that spills over to residential units and property values going up with de- mand for more employees, said Jan Brueckner, a professor of economics at UC Irvine. Businesses look for well-maintained communities to settle in, experts say. A good community lifestyle helps draw workers. Businesses also look to see what other companies have set up shop in town. Settling near another, similar, business makes it easier to find skilled workers because they're already in the area - and, in some cases, ideas from one business may rub off on another, Brueckner said. “Once a place gets the ball rolling, they get a cumulative advantage,” Brueckner said.

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