Waiting for the 'Twitter election?' Keep waiting
Waiting for the 'Twitter election?' Keep waiting
- February 27, 2012
- Russell Dalton, political science professor, is quoted in Ad Age February 26, 2012
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From Ad Age:
Voting is not a social activity; privately casting a numerically insignificant ballot
in a sealed booth is not appealing to a generation of hyperconnected content creators.
"If you ask people how could you affect politics and have an impact, voting is only
one of a whole variety of things, and it's fairly limited," says University of California
at Irvine Professor Russell Dalton, who found an uptick in a young demographic of
nonvoting citizens who were more interested in boycotts than in voting or jury duty.
"Engaged" citizens, as he calls them, desire to be part of the political process and
eschew traditional notions of civic duty.
For the full story, please visit http://adage.com/article/digital/waiting-twitter-election-waiting/232965/.
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