Many officials back Measure L
Many officials back Measure L
- October 15, 2010
- Jan Brueckner, economics professor and department chair, is quoted in the Daily Pilot October 14, 2010
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From the Daily Pilot:
The city could raise $2 million a year if voters approve Measure L, a proposed increase
in the transient occupancy tax (TOT) applied to overnight hotel stays. The citywide
initiative aims to raise the 6 percent fee to 8 percent, which would still keep the
city below the Orange County average. With a tumbling economy, a $9.5-million budget
gap, layoffs and cuts in services, the City Council looked for ways to generate revenue
and placed Measure L on the ballot.... Jan Brueckner, professor of economics at UC
Irvine, said many people don't check the "TOT" before booking hotel reservations so
a spike in fees may not dissuade tourism. "It certainly doesn't make sense for Costa
Mesa to leave money on the table by charging a low tax when everybody else is charging
a higher tax, and when visitors don't pay attention to the tax when deciding where
to stay," he said.
For the full story, please visit http://www.dailypilot.com/news/tn-dpt-1015-tot-20101014,0,4190526.story.
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